Like all brothers, David and Mike Appel were prone to fighting over almost anything as kids, even the unique underwear their mom would bring home from the department store. Looking back, it was this very underwear that gave the brothers the infinite confidence of superheroes as they’d spend countless hours running around the house and yard. Fast-forward years later and the brothers had a revelation: the women in their lives were always giving them raving compliments on their refined taste in underwear. As they set out to disrupt the clothing industry they found a very common theme: when women were asked, “What is the one thing you’d change about your man?” their overwhelming response was, “his underwear!”. Time after time, when faced with the chance to change one thing about their guy, women continued to say they would kick those ratty, mix-matched undies to the curb. Time to make a change.
Related was built on the belief that too many men are ignoring a quick and effortless way to improve their style: upgrading their basics. By presenting guys with simple, coordinated, and comfortable options, brothers, David and Mike have made it easy to put on a more refined set of undergarments.
Don't just take their word for it, they have clout. David is the go-to designer for Hollywood’s elite A-listers, with his designs being worn by celebrities, athletes, and fellow fashion industry insiders.